What is the new ‘Keep Bet’ option? Customers have consistently told us that they would like to be able to choose for unmatched bets not to be cancelled when an event goes in-play. To meet this demand we introduced the ‘Keep Bet’ option last month.

How does the option work?
You may decide that you’d like to back Manchester United at Reading at (2.0), compared to their existing price of (1.41). You place your request as normal and, providing the bet is unmatched, you will be given the option to ‘Keep’ your bet if it is still unmatched when the game is turned in-play. The ‘At In-Play: Keep’ option appears under each unmatched bet in ‘My Bets’. Please note the default position is that unmatched bets will be cancelled when an event goes in-play. You have to explicitly choose for each bet you want kept and you must save changes to transmit your choice to Betfair.

If you choose the Keep Bet option, your bet will not be cancelled should it be unmatched when the game is turned in-play. So, if Manchester United reach the price you have selected at any point either before or during the game, your bet should be matched. If your bet is unmatched when the market turns in-play, you retain your original place in the bet queue at the price you have requested.

Are there any risks?
By selecting the Keep Bet option you are asking for your requested bet to stay live regardless of what happens during the match. This means that unlike normal bets, a Keep Bet will not be cancelled if there is a goal or red card in the game. Unless you subsequently choose to cancel your the bet, our system will keep trying to match it until the final whistle blows.